Podcasting For Fun – and Profit
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What is podcasting?
Although we’ll get into the technical terms later, podcasting is an audio file that you can listen to on your computer or on a portable device. Note that it does not have to be an iPod, but can be almost any kind of portable audio device, also referred to as an MP3 player. An MP3 player, though, is also a misnomer because these devices will often play more than just MP3 files.
Just as the Internet has allowed pretty much anybody to create visual files of information and entertainment, called web pages, podcasting has allowed virtually anybody to create audio files of information and entertainment.
The future of podcasting is wide open right now because it is still a fledgling industry without a regulatory body. While podcasting is just catching on and only a couple years old, people are already talking about “zencasting” or “vidcasting” which is similar to podcasting but contains video as well.
Radio stations have turned some of their programs into podcasts which they upload daily and make available to people who might enjoy the program but are unable to listen to it when it is initially broadcast over the airwaves.
News channels, like CNN, will put their headlines and some of the brief news stories into a podcasts format.Companies can put basic instructions and training manuals on podcasts for someone to talk through a new user step-by-step.
Enteprise Podcasting in 5 minutes or less: Introduction (Episode 1)
While it is true that the frequency of a podcast does depend largely on the material that is covered, it is also true that subscribers may not be able to listen as frequently as you want to podcast. If you are a business owner, you know how little time you have already, so you may not want to spend an hour or two a week to create a 15 minutes to half an hour podcast with such regularity.
When it’s all said and done, you need to know what material you need to cover and how much time you have to spend on podcasts in order to determine how frequently you are going to podcast.
This is the length-to-width ratio: the length of your podcast in relation to the width of the material. I will be returning here on this topic as it is now a mainstream part of the web that we all expect and experience these days.
After all, if you intend to create one yourself you will have questions about equipment etc.
Learn Small Business » Blog Archive » Stuck on podcasting ideas …
This entry was posted on Saturday, January 17th, 2009 at 2:30 am and is filed under Podcasting. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site. …
