Microblogging and Lifestreams
Welcome back!
A popular term within microblogging communities is what is referred to as “lifestreams”. Lifestreaming is simply a collection of information about you, compiled from various microblogging networks and social communities that you are a part of.
The difference between microblogging and lifestreaming is in the way the content is delivered. With Microblogging, you are posting direct messages to your subscribers, followers and readers, while lifestreaming compiles the updates and other media that you have developed and links them together into a single, ongoing stream of current information.
And with over 250 microblogging services available, there are no shortage of options in which you can connect with friends, family, co-workers, employees, and customers.
Here are a few ways that marketers are using to take advantage of the global popularity of microblogging and apply it to their business:
Instantly generate interest in your products and services at absolutely no cost.
Maximize your income by expanding your outreach through the use of micro-blogging communities.
Build a list of active subscribers and increase retention by allowing your followers and community members to get to know you on a more personal basis. It’s the perfect branding tool.
Instantly announce the launch of new projects and generate feedback, or develop a team of beta testers easily. Limit exposure to specific microblogging communities as test promotions to determine how well they do, before expanding your marketing, or purchasing advertising.
Build a brand for yourself and your business effortlessly by repeatedly placing yourself in front of a crowd of potential customers.
Establish or build relationships with potential Joint Venture partners, and other like-minded individuals for possible partnership and mutual promotion.
You can poll and survey a large network of users by posting questions relating to product ideas currently in development, or generate new ideas from posts, questions and messages from others in your industry.
The more contacts that decide to follow your updates, the greater your outreach will be. This is why it’s so important that you do your best to allow your personality to shine through.